Builder

Eugenia Kuyda

Eugenia Kuyda is an AI product founder whose work spans Replika’s conversational companion and Wabi’s shared personal agent. She studied journalism, attended London Business School and worked as a journalist before helping organize Bribr, an anti-corruption iPhone app, in 2012. At Luka, she served as co-founder and CEO as its messaging app added task-focused bots; she also coded a chatbot from her late friend Roman’s messages and founded Replika in 2017. In 2018, she and her team released Replika’s underlying code as CakeChat; in 2025, she left Replika’s CEO role to found Wabi. As of October 2026, she is Wabi’s founder, and the company runs a shared AI messenger that can create apps within group threads.

Now at
Wabi
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Timeline

  1. 2012

    Bribr’s anti-corruption app

    She studies journalism, attends London Business School and works as a journalist before moving into technology. In 2012, she organizes a team of about twenty web programmers, developers and activists behind Bribr, an iPhone app for anonymous bribe reports on a map of Russia.

  2. 2014–2016

    IO and Luka’s chatbots

    In 2014, she is IO’s founder and CEO at TechCrunch Disrupt Europe; the conversational app works as a lifestyle and travel concierge. By April 2016, she is Luka’s co-founder and CEO as the messaging app adds bots for restaurant questions, weather, news, images, games and trivia.

  3. 2015

    A chatbot from Roman’s messages

    After her best friend Roman dies in a car accident in 2015, she starts coding a chatbot meant to replace him, using his texts, emails and digital footprint.

  4. 2017

    Founding Replika

    In 2017, she founds Replika as an AI companion app.

  5. 2018

    CakeChat goes open source

    In 2018, she and her team release Replika’s underlying code as CakeChat under an open-source license, allowing developers to build on the app’s AI engine.

  6. 2025

    Leaving Replika to found Wabi

    In early 2025, she steps down as Replika’s CEO to found Wabi.

  7. November 2025

    Wabi raises pre-seed funding

    In November 2025, Wabi raises $20 million in pre-seed funding for a social platform where people use prompts to create and share mini apps.

  8. As of October 2026

    Wabi’s shared AI messenger

    In September 2026, Wabi pivots to AI messaging and keeps prompt-based app creation and task support within the chat. In October 2026, Wabi 2.0 launches as a shared personal AI agent that multiple people use in one thread. As of October 2026, Kuyda is Wabi’s founder.

Career

  1. Since 2025WabiFounder
  2. 2017–2025ReplikaFounder, CEO
  3. From 2016LukaCo-founder and CEO

Education

  1. London Business School

Sources and credits

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  1. AI Can’t Replace a Therapist, But Millions Use It Like One. Replika’s Founder Answers the Critics mindsitenews.org. Checked 21 October 2026.
  2. In Russia, contro la corruzione si usa il telefonino (e una app) | Globalist globalist.corriere.it. Checked 21 October 2026.
  3. Startup Battlefield - Disrupt Europe 2014: London | TechCrunch techcrunch.com. Checked 21 October 2026.
  4. Luka, with $4.42 million in Series A, releases AI-powered chat bots | TechCrunch techcrunch.com. Checked 21 October 2026.
  5. Talking to Myself | WNYC wnyc.org. Checked 21 October 2026.
  6. Replika, the Emotional Chatbot, Goes Open-Source | WIRED wired.com. Checked 21 October 2026.
  7. Replika founder raises $20M pre-seed for Wabi, the ‘YouTube of apps’ | TechCrunch techcrunch.com. Checked 21 October 2026.
  8. AI-powered app maker Wabi pivots to a messaging experience | TechCrunch techcrunch.com. Checked 21 October 2026.
  9. Replika’s founder built the AI assistant she pitched at Disrupt 12 years ago | TechCrunch techcrunch.com. Checked 21 October 2026.
  10. Wabi 2.0 launches as an agent for shared threads · Digg digg.com. Checked 21 October 2026.