Public voice

Sarah Guo

Also known as Conviction, No Priors

Sarah Guo is an investor, the founder of Conviction and a co-host of the No Priors podcast with Elad Gil. She built a career in software investing through Goldman Sachs and nearly a decade at Greylock. In 2022, she launched Conviction with a focus on companies shaped by AI. Her launch essay described a view of software in which models become central to the products people build. No Priors began in 2023, giving her a regular public channel for conversations with founders, researchers and other people working on AI. Conviction also runs programs for early builders. Guo’s investing and public discussions make her a continuing voice on AI company formation and product development.

Now at
Conviction
Photo of Sarah Guo

Timeline

  1. Early years

    Working with software and broad study

    Guo has described helping with a website for her parents’ business when she was young. She later studied several fields at the University of Pennsylvania, including literature, economics and statistics. She connects her early interest in software with a broad approach to learning.

  2. Goldman Sachs years

    Beginning a finance career

    Guo worked at Goldman Sachs before moving into venture capital. This became an early step in a career centered on technology businesses. Her later work focused on software companies, bringing financial experience into decisions about founders, products and the markets they hoped to serve.

  3. October 2022

    Launching Conviction

    Guo announced Conviction in October 2022. She framed the firm around a change in software driven by AI models and described the opportunity for new companies. The launch made her thesis concrete through an organization built to invest in founders working with those capabilities.

  4. February 2023

    Starting No Priors

    Guo and Elad Gil introduced No Priors in February 2023. Their podcast examines AI through conversations with people who build, research and invest in it. The show added a recurring public format to Guo’s investment work and exposed her questions about products and companies to listeners.

  5. 2026

    Supporting early AI builders

    Conviction continues to focus on AI companies. Its current site describes programs including Embed and Commit, which support people starting work in the field. Guo’s public role connects those activities with No Priors and ongoing discussion of how models can change software and business formation.

Sources and credits

Photo: Sarah Guo newsletter author portrait; photographer not stated. License: Not stated by source. Source: saranormous.substack.com. Cropped to a square and resized. Ask us to remove or replace this photo.

  1. Sarah Guo official website sarahguo.com. Checked 11 October 2026.
  2. Launching with Conviction saranormous.substack.com. Checked 11 October 2026.
  3. Conviction official website conviction.com. Checked 11 October 2026.
  4. No Priors: introduction podcasts.apple.com. Checked 11 October 2026.