PeopleofSuperintelligence

Public voice

Nigel Vaz

Nigel Vaz is CEO of Publicis Sapient, a technology company that provides enterprise AI platforms and services. In 2017 he took on responsibility for DigitasLBi's global strategy while still running the firm's business in Europe and Asia, and in 2019 he became its first global CEO. He began a term as president of the Institute of Practitioners in Advertising in March 2019, and the IPA's 2021 New Year Honours recognized his contributions to the industry. In 2025 he told Semafor that clients are thinking about AI in every transformation, and he told Consultancy.uk that consulting firms must redesign from within, with AI as a foundational layer. TIME named him to its 2026 TIME100 AI list, which recognizes the 100 most influential people in artificial intelligence.

Now at
Publicis Sapient

Timeline

  1. 2017

    Global strategy for DigitasLBi

    He takes responsibility for the global strategy and growth of DigitasLBi in 2017, while still running Publicis Sapient in Europe and Asia.

  2. 2019

    First global CEO of Publicis Sapient

    Publicis Sapient names him its first global CEO in 2019.

  3. March 2019

    President of the IPA

    His term as president of the Institute of Practitioners in Advertising begins in March 2019.

  4. 2021

    Listed in IPA New Year Honours

    The IPA names him to its 2021 New Year Honours list for his contributions to the industry, alongside four other people.

  5. April 2025

    AI in every transformation

    Speaking to Semafor in April 2025, he says clients are thinking about AI in every transformation.

  6. August 2025

    Redesigning consulting around AI

    Consultancy.uk interviews him in August 2025, and he argues that consulting firms must redesign from within, with AI as a foundational layer.

  7. August 2026

    Named to the TIME100 AI

    TIME names CEO Nigel Vaz to the 2026 TIME100 AI list, which recognizes the 100 most influential people in artificial intelligence.

  8. Since 2019

    Chief executive of Publicis Sapient

    He is CEO of Publicis Sapient, a technology company that provides enterprise AI platforms and services. He takes the global CEO role in 2019.

Sources and credits

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  1. Publicis.Sapient Expands Role of Nigel Vaz to be Global President for DigitasLBi | Publicis Groupe publicisgroupe.com. Checked 15 October 2026.
  2. Nigel Vaz appointed Global CEO of Publicis Sapient media-marketing.com. Checked 15 October 2026.
  3. Publicis Groupe's Nigel Vaz nominated IPA President prnewswire.co.uk. Checked 15 October 2026.
  4. Nigel Vaz | The Marketing Society marketingsociety.com. Checked 15 October 2026.
  5. IPA | IPA celebrates industry greats in 2021 New Year Honours ipa.co.uk. Checked 15 October 2026.
  6. ‘You’ve got to test and learn on AI’: 4 questions for Publicis Sapient’s Nigel Vaz | Semafor semafor.com. Checked 15 October 2026.
  7. Publicis Sapient CEO Nigel Vaz on rewriting the consulting playbook consultancy.uk. Checked 15 October 2026.
  8. Publicis Sapient CEO Nigel Vaz Named to 2026 TIME100 AI | Publicis Sapient publicissapient.com. Checked 15 October 2026.